Did you know that independent sellers contribute to over 60% of sales in the Amazon store according to Amazon selling stat?
This data is remarkable. It shows the big impact of small and medium-sized businesses on Amazon's success. It also highlights the huge potential for growth and profitability on the platform. This is especially true for those doing dropshipping. In 2022, sellers based in the US, including many dropshippers, sold over 4.1 billion items worldwide. We can see there was a vast reach and scalability of dropshipping on Amazon. Also, these sellers average over $230,000 in sales each. Dropshipping still offers a great opportunity. Entrepreneurs can thrive on Amazon's success.
In this blog, we'll walk you through everything you need to know to start your dropshipping venture on Amazon successfully.
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Dropshipping on Amazon is when sellers sell products on Amazon's website without keeping them in stock. Instead, when someone buys something, the seller buys it from another company who then sends it directly to the buyer. So, the seller doesn't have to store or ship the products themselves. It's like being a middleman between the buyer and the supplier.
So imagine this: you create a virtual storefront on Amazon, stocked with all sorts of amazing products. A customer spots something they love and places an order. Here's the magic part: you don't actually have those products sitting in a warehouse. Instead, you forward the order to a supplier who then ship it directly to the customer. You never have to touch the product itself!
Dropshipping on Amazon can be a great way to enter ecommerce. But, to start your business, you must understand their rules. Here's a breakdown of key Amazon drop shipping policy:
Some people may want to drop ship their products from eBay to Amazon. But is it legal to do it? Dropshipping is legal. But, dropshipping from one online marketplace to another (like eBay to Amazon) is usually not allowed. This is according to their terms of service.
For example, according to eBay policy, it bans listing an item on eBay. You can't then buy the item from another retailer or marketplace and have it shipped to your customer. So as Amazon, Your supplier needs to be a wholesaler or distributor who can ship directly to your customers.
To start selling on Amazon without keeping inventory, you first need to create a seller account. Then, you'll choose a selling plan, either the Individual or Professional plan. I'll explain these plans next.
You'll need to register on Amazon Seller Central using your email. Then, you'll fill in your name, email, and password. Next, you'll provide more detailed information about your business, such as your address and tax details.
Picking a niche market where you can make good profits is crucial for success on Amazon. With over 12 million products on Amazon, it can be tough to find the right one. One trick is to look for products with high demand but low competition.
Another way to find bestselling products on Amazon is by using software for product research. These tools help you find products in high-demand categories. They make it easier to sell in many niche markets and earn more.
Here are some well-regarded tools you can use for product research in dropshipping:
Think of your product listings as your online salespeople. Use clear photos. Write informative descriptions that highlight features and benefits. Optimize them with relevant keywords. This will help customers find you. Here we provide you some tips to optimize your Amazon listings.
Once your products are listed, it's essential to promote them to increase visibility and sales. You can build up Amazon PPC strategies to reach potential customers through sponsored product ads, display ads, and other Amazon ad placements.
While dropshipping on Amazon offers flexibility, there are limitations on what you can sell and how much profit you can expect. Here's a breakdown of product restrictions, brand approval processes, and the factors that influence your earning potential.
On average, dropshipping businesses can expect profit margins to fall between 15% and 20% according to BlueCart data. But overall your profitability depends on following several factors:
It's not quite as straightforward as with other platforms. There are specific fees to consider. Knowing Amazon's standard selling fees is crucial for smart business decisions.
Here are the costs you need to consider:
More specific information you could check out on Amazon selling fees guideline.
You must make sure the suppliers you choose offer high-quality products. They must also have reliable delivery and excellent customer service. When looking for suppliers, focus on building long-term partnerships with them. Don't just look at prices. Here we compare some most common supplier platforms that you can drop ship.
Zendrop is a newer player in dropshipping. But, it has gained popularity for its focus on providing a seamless experience for dropshippers.
Pros:
Zendrop offers US-based warehouses and suppliers. They can greatly shorten delivery times for your customers if you are US sellers.
Cons:
While Zendrop offers a variety of products, the selection may not be as vast as some other platforms. Zendrop offers a curated selection of products. They are mainly in the fashion, beauty, and lifestyle niches.
Wholesale2b offers many plans. Each is tailored to a different e-commerce platform, such as eBay, Amazon, and Shopify. Wholesale2b offers retailers a wide range of products in different categories. It also helps them automate tasks like managing inventory and processing orders. Additionally, Wholesale2b provides tools for making custom online stores. It also integrates with many third-party platforms.
Pros:
Wholesale2b offers many plans tailored to different platforms. These include eBay, Amazon, Shopify, etc. They let sellers choose the one that best fits their needs and budget. For those who haven't set up an online store yet, Wholesale2b offers a Dropship Website plan. They handle building the website and adding products from chosen suppliers.
Cons:
Wholesale2b offers customer support mainly through live chat and ticket requests. But, this support might not be available 24/7. It will be better if it offers more support channels. These could include phone numbers or email. They would enhance the customer service.
Also, according to their supplier policies, you may have to cover a 20% restocking fee if customers return undamaged items for any reason.
Inventory Source also integrates with many e-commerce platforms. This allows businesses to sync their inventory across many sales channels.
Pros:
Inventory Source has a wide network of suppliers that cover various product categories. It offers you plenty of options for dropshipping. The platform provides automation tools for inventory management, order processing, and other tasks. You can automate inventory and orders. You can also set up TurnKey and Shopify-driven personal storefronts. You can choose which services to apply.
Cons:
Inventory Source offers automation tools. But, these tools may come with extra fees. These fees can raise sellers' costs. It offers you a free directory of Dropshippers, suppliers, and US wholesale distributors. But, if you buy products from multiple suppliers or sell them on multiple platforms, you'll need to pay extra fees.
Alibaba.com focuses on B2B transactions. But, it also supports dropshipping between suppliers and retailers.
Pros:
Alibaba provides access to a vast network of suppliers and manufacturers. They offer sellers a wide range of products to choose from. Some suppliers on Alibaba offer customization options. Sellers can use them to tailor products to meet specific customer needs or preferences.
Cons:
Alibaba is similar to AliExpress. But, its delivery times can be long, especially for international shipments. This may impact customer satisfaction. Many suppliers on Alibaba require minimum order quantities, which can be high and may require a significant upfront investment from sellers.
AliExpress, similar to Alibaba, is a popular online retail platform owned by Alibaba Group.
Pros:
AliExpress offers many products at low prices. This is appealing to sellers who want to maximize profits.
Cons:
One big drawback of AliExpress is its long delivery times. They can range from weeks to months. The time depends on the shipping method and destination. Many AliExpress sellers offer quality products and reliable service. But, some have inconsistent product quality or unreliable suppliers. This can impact the customer experience.
Ultimately, the best platform for you will depend on your specific needs and budget. Consider the factors mentioned above and try out different platforms to find the one that works best for you
Amazon FBA streamlines e-commerce. It handles storage, packing, and shipping for sellers. This service grants access to Amazon's vast customer base and Prime benefits, enhancing visibility and trust. However, sellers must manage inventory and navigate associated fees for storage and fulfillment.
Dropshipping is different. It gets rid of the need for inventory management. Products are shipped from suppliers to customers upon purchase. Dropshipping offers low initial investment and flexibility. But, it comes with challenges. These include tighter profit margins. Sellers have limited control over product and shipping quality. They also face heightened market competition. The choice between FBA and dropshipping depends on business goals. It also depends on resources and risk and your control tolerance.
So you should choose dropshipping or FBA? It really depends on many factors. These include your product type, target market, inventory ability, and budget.
Generally, Dropshipping is a better option, if you are:
FBA is a better option, if you are:
Q: What are some benefits of dropshipping on Amazon?
A: There are several benefits: Low startup costs (no inventory!), wide product variety, and flexibility to run your business from anywhere.
Q: What products can't I dropship on Amazon?
A: There are restricted categories like jewelry, health & beauty products, and hazardous materials that require approval or are simply off-limits. Always check Amazon's guidelines for specific restrictions.
Q: How do I find reliable dropshipping suppliers for Amazon?
A: Utilize dropshipping platforms or wholesale marketplaces. Research supplier reputation, compliance with Amazon's rules, and their ability to integrate with your Amazon store for smooth order fulfillment.
Q: How much money can I make with Amazon dropshipping?
A: There's no guaranteed income, but it depends on your product selection, pricing strategy, and supplier costs. Dropshipping often comes with lower profit margins, but the upside is the low barrier to entry.
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